Quick, Quiet, Quality. That’s the 3Q® dryer's advantage. Brushless motor life up to 5,000 hours. Built to the performance standards of a 2000-watt professional dryer, 3Q dries faster at a lower temperature to minimize heat damage. Ionic technology controls frizz, and infrared Titanium Ceramic technology gently dries hair. Patent-pending noise reduction technology for up to 40% less noise.* As the latest addition to the Conair Hospitality product line, this premier dryer will deliver consistent and professional results.